Archive for January, 2012

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2012 Ford F150 EcoBoost Review, Comparison and Specs

January 31, 2012

2012 Ford F150 EcoBoost Review, Comparison and Specs – egmCarTech.

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Ford shows what’s behind the “green” door – Autos.ca

January 31, 2012

Ford shows what’s behind the “green” door – Autos.ca.

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Ford Opening New Research Lab

January 6, 2012

(Zach Walton, webpronews.com)

Ford Motor Company is opening a research lab in Silicon Valley that will be about emerging technologies just as much as it is about cars.

The company announced Friday morning that it will open its first dedicated research lab on the west coast early this year. The facility will be used as a way to collaborate with all the tech firms that are in the area.

“Ford has an incredible heritage of driving innovation in the transportation and manufacturing sectors during the past 107 years,” Paul Mascarenas, Ford chief technical officer and vice president of Research and Innovation, said. “Now it’s time to prepare for the next 100 years, ushering in a new era of collaboration and finding new partners to help us transform what it means to be an automaker.”

(read the entire article HERE)

 

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Ford takes interactivity to The Cloud with new Detroit show display

January 6, 2012

(from Chris Paukert, autoblog.com)

The Detroit Auto Show won’t swing open its doors officially until Monday’s press days, but that doesn’t mean the show hasn’t already taken hold at Cobo Hall, as thousands of workers are busy erecting stands, checking lighting and jockeying vehicles into place. Ford Motor Company officials invited us over a little early to get a sneak peek at their still-being-built display, and it’s chock-full of technology that takes interactivity to a new level.

Dominating Ford’s Living Connected display is the centrally located “Cloud Journey” ride, which literally takes showgoers through the ceiling in the name of connectivity. The circular floating platform ride accommodates a dozen belted occupants in Sparco racing seats, pushing them up from the show floor to a recess in the ceiling with a 360-degree screen. Participants are then treated to an immersive 360-degree presentation that shows Ford’s vision of the near-term future of cloud-enhanced motoring (about 10 years out, officials tell us), with items like car-to-car communication, dynamic routing and so on. While you’re up in The Cloud, a series of digital cameras capture riders’ experiences, and they’ll be able to relive the experience at home with a video if they sign up for a Blue Oval Card.

(read the entire article HERE)

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Report: 2014 Ford F-Series pickup to get aluminum body panels

January 5, 2012

(from Alexandra Koken, egmcartech.com)

With fuel economy regulations tightening, Ford automakers may have decided to swap out some of the materials it uses to build its F-150 full size pick up.

Currently, the F-150 averages 17mpg/city and 23mpg/hyway, but for 2016 this number has to hit a better mark. In order to do this, it is rumored that Ford will be looking to cut down on the 4685 lbs, which can end up close to 6500 after fluids, fuel and passengers. The 2014 F-Series, currently dubbed the “P552” could be replacing some of its steel body parts with aluminum.

“We know our customers, and it’s all about the truck being a tool and they want it to be more productive and more efficient,” said Doug Scott, Ford’s truck marketing manager to Wards Auto. “So we have to keep moving the needle if we want to be king of hill. We’re always looking at all the ways of doing that going forward and we have a great strategy.”

No comments have been made to confirm that the way they will be going forward will, in fact, be aluminum, however.

With many automakers doing just that, it still is a valid option for Ford, especially with GM leading the segment in weight-reduction.

 

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Electric Vehicle Lifestyle? There’s an App for That

January 5, 2012

(from social.ford.com)

There’s a new technology upon us, and one that is unique for meshing coaching, social networking and fun in a green way. The Ford MyFord® Mobile app will allow Focus Electric owners to use a feature called Value Charging powered by Microsoft to optimize charging times, which can lower the utility bill by automatically charging the Focus Electric at off-peak times when energy is cheapest. This is an industry-exclusive to Ford! But wait, there’s more: You can also monitor charging, get alerts, find charging stations and share info from your smartphone or computer to places such as Facebook and Twitter.

What do we mean by coaching? The MyFord Mobile app and the Electric join forces to make your driving experience more efficient. What do we mean by social networking? The MyFord Mobile website will have leaderboards and networking within the community forum, where you can share your driving experience, answer questions drivers may have and provide helpful tips to others. And what do we mean by fun? As with a video game, you can earn achievements based on how far you drive and how much CO2 you save by not using gas. The leaderboards will help you track your driving results against other Focus Electric drivers.

There are also “surprise achievements” embedded in the app based on your activities (a concept similar to “Easter eggs” in a video game, scoring you extra points).

MyFord Mobile was announced in early 2011 as a social platform to revolutionize the electric vehicle driving experience. Read more about the app by clicking here. In November, the International Consumer Electronics Show (CES) named the app winner of the software and mobile app category. Additionally, CES awarded MyFord Mobile the “Best of Innovation” recognition, a first for an OEM. Ford will showcase the beta version and new social networking components of the MyFord Mobile app with the new Focus Electric for the first time, live at the 2012 International CES, January 10-13, 2012, in Las Vegas. Click here to see all of our stories relating to the 2012 International CES.

The Focus Electric will be available through dealers in the first half of this year.

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2011 in review

January 4, 2012

The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog.

Here’s an excerpt:

The concert hall at the Syndey Opera House holds 2,700 people. This blog was viewed about 26,000 times in 2011. If it were a concert at Sydney Opera House, it would take about 10 sold-out performances for that many people to see it.

Click here to see the complete report.